ICMarkTech'23 - The 2023 International Conference on Marketing and Technologies
Welcome to ICMarkTech'23 official website!
ICMarkTech conference will take place in Prague, Czech Republic.
Submit your articles to be presented and published in the conference!
ICMarkTech'23 - The 2023 International Conference on Marketing and Technologies
Articles indexing - Scopus and WoS



ICMarkTech'23 - The 2023 International Conference on Marketing and Technologies, which will be held at the Faculty of Economics and Management (FEM), Czech University of Life Sciences Prague (CZU), in partnership with University College Prague (UCP), in Prague, Czech Republic, between 30 November and 2 December 2023, is an international forum for researchers and professionals to present and discuss the latest innovations, trends, results, experiences and concerns in the various fields of Marketing and Technologies related to it.

We are pleased to invite you to submit your articles to ICMarkTech'23. Articles must be written in English. All submitted articles will be reviewed based on their relevance, originality, importance and clarity.



Papers submitted should relate to one or more of the main themes proposed for the Conference:


    1. Artificial Intelligence Applied in Marketing

    2. Virtual and Augmented Reality in Marketing

    3. Business Intelligence Databases and Marketing

    4. Data Mining and Big Data - Marketing Data Science

    5. Web Marketing, e-commerce and v-commerce

    6. Social Media and Networking

    7. Omnichannel and Marketing Communication

    8. Marketing, Geomarketing and IoT

    9. Marketing Automation and Marketing Inbound

    10. Machine Learning Applied to Marketing

    11. Customer Data Management and CRM

    12. Neuromarketing Technologies

    13. Mobile Marketing and Wearable Technologies

    14. Gamification Technologies to Marketing

    15. Blockchain Applied to Marketing

    16. Technologies Applied to Tourism Marketing

    17. Metaverse and NFT applied to Marketing


Submissions and Decisions

Submitted papers must comply with the format of Smart Innovation, Systems and Technologies (see Instructions for Authors at Springer Website), be written in English (10 - 16 pages), must not have been published before,, not be under review for any other conference or publication and not include any information leading to the authors’ identification. Therefore, the authors’ names, affiliations and bibliographic references should not be included in the version for evaluation by the Scientific Committee. This information should only be included in the camera-ready version, saved in Word or Latex format and also in PDF format. These files must be accompanied by the Consent to Publish form filled out, in a ZIP file, and uploaded at the conference management system.

All papers will be subjected to a “double-blind review” by at least two members of the Scientific Committee.

Based on Scientific Committee evaluation, a paper can be rejected or accepted by the Conference Chairs. In the later case, it can be accepted as the type originally submitted or as another type.

The authors of accepted poster papers must also build and print a poster to be exhibited during the Conference.
This poster must follow an A1 or A2 vertical format. The Conference can includes special sessions where these posters are presented and orally discussed, with a 7 minute limit per poster.

The authors of accepted papers will have 15 minutes to present their work in a Conference Work Session; approximately 5 minutes of discussion will follow each presentation.


Publication and Indexing

To ensure that a full paper, poster paper or company paper is published, at least one of the authors must be fully registered by the 19 of October 2023, and the paper must comply with the suggested layout and page-limit. Additionally, all recommended changes must be addressed by the authors before they submit the camera-ready version.

No more than one paper per registration will be published. An extra fee must be paid for publication of additional papers, with a maximum of one additional paper per registration. One registration permits only the participation of one author in the conference.

Papers will be published in Proceedings by Springer, in SIST series. Poster and company papers will not be published, just presented in the conference.

Published full papers will be submitted for indexation by ISI, EI-Compendex, SCOPUS, DBLP and Google Scholar, among others, and will be available in the SpringerLink Digital Library.


Important Dates

Paper Submission: September 9 20, 2023

Notification of Acceptance: October 9, 2023

Camera-ready Submission: October 19, 2023

Payment of Registration, to ensure the inclusion of an accepted paper in the conference proceedings: October 19, 2023



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